SEO
SEO SEO stands for the process through which a website gets optimized for improved visibility and better ranking against users' specified search queries through search engines. The activity targeted in this approach involves the improvement of different elements on the website to enhance organic search rankings—rated and non-paid—to ensure more traffic to a site and to achieve some other business-oriented goals. Categories of SEO White hat Black hat Grey hat White hat SEO refers to the legitimate practices that are in place to enhance a website's rating on any search engine. Opposed to black hat SEO, wherein tactics in use directly violate the directives for search engines, white hat SEO deals with giving value to users by working in accordance with the rules set by search engines. It is an approach that can be more sustainable with less risk of receiving penalties, potentially harmful to the ranking of a site. Core Practices: Quality Content: Information created has to be r...